The Parts Alliance, leading automotive business group, revved up at Mechanex, Stoneleigh, to support and celebrate the group's fund raising initiative, Parts Aid 2011.

Launched earlier in the year, Parts Aid 2011 is a new national fundraising initiative devised by the UK's nine top automotive parts distributors.

Yesterday, a procession of Parts Alliance members vans from Aberdeen to St Austell in Cornwall, led the cheque presentation for over £25,000 at Mechanex. The money raised will be donated to BEN and Help for Heroes.

Many of the members embarked upon their own fund raising initiatives including ‘War Hero Wednesday' by Central Auto Supplies and even a 70 mile cycle route from High Wycombe to Stoneleigh by All Parts, whilst other members used their hobbies and interests to raise additional money for the charities.

The Parts Alliance`s central facility led the fundraising with Parts Aid Day with raffles and auctions of technology items donated by their key suppliers.

Jim Wright, National Development Manager, BEN, said "We are extremely proud to receive this cheque from all the UK members of The Parts Alliance and we would like to thank everyone for their generous donations, enthusiasm and contributions. Creating awareness of BEN within the automotive industry is central to our work, and being invited to Parts Aid not only draws attention to the funds that have been raised, but also broadcasts BEN's name to the industry."