Dealers Backing BEN supporters from a number of the UK's top dealer groups have celebrated the first anniversary of the initiative.
Since its launch 12 months ago Dealers Backing BEN has proved to be a simple and effective way for Dealers to make a sustainable contribution towards the industry charity and participating dealers are now helping to contribute in excess of £250,000p.a. simply through giving £1 for each used car sold at the auctions. And, it isn't just the large dealers who are contributing; Dealers Backing BEN can be supported by any dealer who regularly sells cars through the auctions.
Reflecting on the anniversary, BEN's Commercial Development Manager Nigel Williams said;
"The enthusiasm for Dealers Backing BEN among the UK's most successful dealer groups has allowed us to reach out to more industry people in need and to raise awareness of the help and support BEN can offer. We are incredibly grateful to everybody who has signed up and for the huge difference they have made. Fundraising initiatives of this nature really show how much support there is for BEN and that we really are the heart of the industry we serve. Here's to another year!"