19 March 2010
He's usually employed by Santa Claus but last Christmas season Rudolph went out to work for BEN.
We sent a cuddly Rudolph to a number of automotive companies all round the UK and they put him to work in a variety of ways, from raffles and competitions to being held hostage- Rudolph really did BEN proud and earned an incredible £17,188.64.
Rudolph's hard earned cash will be used by BEN to provide care and support to people around the UK with a connection to the automotive and related industries. From everybody here at BEN, a huge well done to Rudolph!
Our own staff member is pictured below, filling in for our Press Officer Emily over lunch.
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